Nobody is working the referral partners you already have.
They came from someone you happened to know. They send a patient now and then. Nothing keeps them going.
Referrals turn into patients more often than any other source. They are also the only source nobody is assigned to. It is not a marketing job, and it is not a front-desk job. It is sales, and it takes practice.
Meanwhile the practice down the road is having lunch with an HR director you have never met.
Getting on an HR director’s calendar is sales work, not marketing.
Our team has done it for a combined 73 years.
We have gotten meetings at Disney, Verizon Media, Whole Foods, Kroger, Williams Sonoma and TJ Maxx. The HR director at the 400-person company near you is a much easier call than any of those.
We find the companies and businesses worth knowing, get to the person who can actually say yes, and keep following up until a meeting is on your calendar. If we have already brought you patients from a company, that call starts friendly instead of cold.
A lunch-hour talk from your providers on skin health, prevention and what treatments really do. A whole room gets to know you at once.
An employee benefit set up with a specific company through their HR team, so you can see who uses it.
Steady outreach to nearby practices and local businesses, with follow-up that doesn’t depend on anyone remembering to do it.
One perk program keeps sending you patients.
Referred patients book far more often than people who click an ad, they stay with you longer, and they cost you nothing. A talk to a whole department gets everyone thinking about it together instead of one at a time.
Referred customers are worth more and stay longer than customers you get any other way.
$3,000 to set it up, then $3,000 a month plus $100 each time someone shows up.
The setup fee covers building the program and the list of companies to go after. Then it is $3,000 a month, plus $100 for every person from a talk or event who comes in for a consult.
We guarantee one thing, on one service: 15 people showing up during the 60-day workplace trial. This work depends on someone else’s calendar. Nobody can promise a room full of people by a certain date. We would rather say that now than put a number in writing and argue about it in month four.
What we will promise: a list of companies to go after within two weeks, and outreach going out in your name starting week three. See what we do guarantee, and where →
The software, the reports and the outreach tools are all ours. We work with whatever you already use.
Book a 20-minute call →From a list of companies to a room full of people.
Your free referral map
Send us your patient list and your ZIP code. We send back the companies your patients already work at, plus twenty nearby businesses worth knowing.
Get My Referral Map →Field Guide No. 03: The Perk Program Playbook
What to bring to a meeting with HR, how to build a perk that doesn’t cheapen your prices, and the twelve kinds of companies most likely to say yes.
Ask us for an early copy →Same team, three other places your patients are waiting.
Reaching people at work is where we start. These three can run at the same time, or on their own.
Your patient spends more of her week with co-workers than with anyone else. We find the people in the buildings around you, check their contact details, and reach out until they come in.
You already pay for ads on TikTok, Instagram and Facebook. We answer the people those ads bring in — fast, by phone and email — so the money you spent turns into someone in your chair.
The cheapest patients to reach are the ones who already paid you once. We call the people who stopped coming in, ask how their results held up, and bring them back.
Built in B2B
Not a call center. Not kids reading a script.
Opening a door at a company you have never heard of is a specific skill. It is the one we have been paid for our entire careers.
Most companies hand this work to software. We hand it to people who have spent decades on the phone with executives and high earners — the same people who buy your treatments. That experience is what you are paying for.
